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Make Social Media Work For You

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Social media can make a difference that your business can see and feel. Furthermore having the proper social media management firm watching over your campaign can mean the difference between achieving your business goals for the year and being in exactly the same spot next year as you are now.

Gaining real success in the social media arena isn’t as easy as creating an account and posting some messages and articles for your potential clients to see. For more info check SEO Services in London.

There are many other factors that contribute to a successful social media campaign including operations, marketing and a deep-seated commitment on your part. Being successful doesn’t happen overnight and to achieve social media greatness, you must have a plan and follow it.

Firstly, your business needs to be strong operationally. What does that mean? It means that your business must meet certain criteria that will determine not only if it will be successful, but also if it is relevant within its particular market share. Are your products what the market wants?

What do your customers say about your business? And, finally, how do you compare to your competitors? By evaluating these points, we can get a better understanding of where your social media requirements lie and how we can integrate a social media campaign to better serve your needs.

Next, you need to have clear goals as to what you want out of your business and out of your social media campaign. Your marketing goals will help determine where your interests should be focused and where your target audience is and how to relate to them.

Do you need to establish an online reputation? Are you looking to increase website traffic and visibility? These goals will determine where you can get the best bang for the buck in social media marketing. To know more information on SEO Services visit Trauma2011

By now, you have a good idea about what we are getting at. Tying together your marketing plans with your social media strategy can help streamline these processes and create a synergistic effect that cannot be denied.

Think of it as a sales funnel, directing potential customers to your website and enticing them with offers that will convert them to sales. By incorporating your daily operations with your marketing plan and tying that in with your social media campaign, you will become more effective at driving sales and increasing your bottom line.

Let’s talk about commitment for a minute. Just as in a marriage, commitment can be termed to suit the business world. If you are committed to the relationship, it will flourish; if not, the relationship will soon wither and die leaving everyone out in the cold.

Don’t rush into your business relationship, nurture it and let it grow. If you move too fast, you may not realise the potential that your business has and you could get discouraged enough to give up. A successful business takes time, have the patience to wait for it.

Social media will help you reach your marketing goals, but it also takes a strong foundation to grow upon and let you watch it reach new heights that you never imagined before. Tying everything in together can make your business a leader in your niche and give you more enjoyment and pride in ownership in the end.

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6 Tips To Build An Effective Online Presence For Your Real Estate Business

Real Estate Digital Marketing Agency

Realty DS

Congratulations, you’ve become a real estate agent! Getting your foot in the door is a huge first step, but now it’s time to start earning clients, building relationships, and selling homes. Your friends, family, and community connections are a great place to start, but ultimately you’ll want to start branching out as soon as possible. Online marketing is the best strategy for attracting new business, because it’s easy to customize your marketing by location, audience, and even the personality you project to potential clients.

Getting started with online marketing for the real estate industry can be almost as intimidating as passing your licensing test! So, the team at Realty DS Media Group hasput together some tips to help you hit the ground running with online marketing.

Tips to Build an Effective Online Presence for Your Real Estate Business

Learn about Local SEO –

SEO stands for search engine optimization, which improves your all-important ranking in Google’s search results. Local SEO is a critical tool for real estate agents, because it allows you to tailor your marketing, content, and website to the places where you do business. You don’t necessarily need to know the technical details of local SEO, but it’s important that your marketing team has a deep understanding of local SEO tactics. For more info on Online Marketing Services check Ogequipment

Make It Mobile –

We’re quickly reaching the point where people are more likely to use their phone, tablet, or other mobile device for browsing, rather than a traditional desktop computer. So it’s important that your website looks great on screens of all sizes. Responsive design allows your site to scale to fit any screen, while mobile-first design prioritizes mobile browsing, while still providing options for desktop browsing.

Attractive Images –

Real estate marketing is very visual, because clients love to picture what their life would be like in the homes that catch their eye. Your listings should have clean, professional-looking photos (which you can take yourself, with some practice). Consider selecting a few of your most appealing photos to adorn your social media profiles, and key pages on your website.

Request Reviews –

Web-savvy clients will check reviews of real estate agents in your area, and a long record of positive reviews will be a major help in earning new clients. Most clients will be happy to leave a review after a job well done, but it’s not something they’ll think of automatically, so don’t be afraid to ask after a client praises your work. We even have a real estate ratings system that goes along with our platform!

Have Some Fun –

Social media is an excellent marketing tool for real estate agents, but a bland, boring social page will simply fade into the background. Showing off some personality through social media engagement is a great idea, as long as you keep it professional.

Create Compelling Content –

Online marketing for real estate agents allows you to show off your expertise 24/7, through blog posts, social media content, and your real estate website. The best real estate content typically incorporates local knowledge from the places where you do business. Talk about the best neighborhoods, school systems, community events, and even other local businesses. In addition to showcasing your expertise, content marketing is excellent for SEO.

Online marketing is tremendously valuable for new real estate agents, but getting started is no small task. Contact the team at Realty DS Media Group for everything you need to make your business shine with real estate online marketing!

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Petitions Exempt From H-1B Cap

H1B Visa

There are a few ways to be considered H-1B cap exempt. U.S. Employer matches one of the following categories:

1. Higher Education Institution

2. A non-profit affiliated with a higher education institution. For H1B Visa Process Visit UT Evaluators

3. Non-profit research or government organization

4. Beneficiaries who will work in Guam or the Northern Mariana Islands. (Applicable until December 31, 2014).

If H-1B cap exemption has been previously granted for the beneficiary, he/she will not be subject to the cap.

The following will continued to be processed with cap exemption by the USCIS:

1. Extension of stay in the United States for current H-1B holder.

2. H-1B holder has a change in terms of employment

3. H-1B holder changing employers

4. H-1B holder working jointly with a second H-1B position

Students with F-1 Visas looking to file for H-1B are able to apply for the Optional Practical Training (OPT). This enables the student to work within his/her field for 12 months. For more info on  H1B Visa check Emikolo

There are also two additional months of grace period following the original 12 months. The time and experience spent in the United States under OPT can assist when reapplying for the H-1B visa.

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H-1B Visa Fee FAQs

UT Evaluators

Do I have to pay H-1B fees with this new registration system?

You will not need to pay fees in order to enter the lottery, but you will have to pay all applicable H-1B fees if you are selected for the cap.

Will premium processing be suspended again?

Unfortunately, there is no way of determining whether or not premium processing will be suspended. It was suspended in the past so that petitions without premium processing could be adjudicated and now it seems as though the USCIS is caught up. If another back =log builds up, we might be able to anticipate another suspension of this service. Check for H1B Visa Process in UT Evaluators.

Is there an LCA fee?

Fortunately, there is no fee required by the Department of Labor for the LCA.

Is there a salary requirement for the H-1B?

As of now, there is no minimum salary that you must have in order to qualify for an H-1B visa. You must only have at least a bachelor’s degree and a job offer from a U.S. employer that requires your degree. However, the current administration intends to implement changes to the H-1B visa requirements that may include a minimum salary.

Can the beneficiary pay the premium processing fee?

Yes. However, the employer and the beneficiary must make it clear that the beneficiary is paying this fee because it directly benefits him or her rather than the employer.To know more details on H1B Visa  Check Ogequipment

Work with your immigration attorney to see about putting together the appropriate statement.

 

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What You To Need To Know About Instagram Latest Updates

Getreadyoregon

Instagram is undeniably one of the most popular social networking sites nowadays. In fact, it has become the social media platform of choice for many companies, particularly those who need to express themselves in pictures to catch the attention of their target audience.

These include businesses that offer local and overseas tours, sell clothes, shoes, and other apparel, and organize private and company events. For more details Visit SEO Agency London.

If you’re one of these companies, it’s important for you to stay up to date with what’s going on with Instagram. And this is what you should know: recently, the photo- and video-sharing site has made several changes that will change the way people use the website and the way you reach out to your customers. One of the biggest changes is the fact that you can now take and post 60-second videos.

INSTAGRAM’S 60-SECOND VIDEOS

Previously, Instagram supported videos that were only 15 seconds long. These were great if you wanted to feature your model’s outfit for the day (aka OOTD) or showcase a breathtakingly beautiful beach in an exotic location. However, they were useless if you wanted to talk about where your customers could buy the clothes your model wears or how they could book a trip to the beach.

All of these changed when Instagram announced late in March that they would support 60-second videos moving forward.

According to the Facebook-owned social networking site, the time that people spend watching Instagram videos has increased to over 40 percent in the last six months. It seems that this new update reflects the site’s commitment to their users and shows their willingness to adapt to new trends.

The video update has already been rolled out, although it will take months before it’s available to everyone.For more details on SEO Services check Emikolo

WHAT THIS MEANS FOR YOU

Obviously, this is great news for you as a business owner since it gives you more time to tell your story. Fifteen seconds are often too short, but sixty seconds are just enough to demonstrate how to use your products, give customers a sneak peek into your soon-to-be-released services, and show people what’s going on during your events.

The possibilities are endless, and you’re only limited by your imagination and by what you think works best for your advertising strategies.

But you also have to realise that longer Instagram videos also generate a whole different set of questions. How will viewers respond to 60-second videos? Are these just long enough to capture their attention, or are they too long that people’s eyes and minds start to wander?

Will it be better to keep your videos 30 or 45 seconds long? Asking these questions is important, but it seems that everyone will have to wait until Instagram’s video update is well under way to know the answers.

OTHER INSTAGRAM CHANGES

Aside from increasing the length of their videos, Instagram has also made other changes in the past few days. They have changed their news feed algorithm so users now see the most important posts from the people they follow instead of the newest posts.

Instagram determines the importance of posts based on the number of likes and comments they get, the relationship between users, and other factors.

This might seem discouraging, but it’s actually a good way to ensure your posts can be seen by your followers. The only thing you should do now is to come up with engaging and eye-catching posts to ensure that Instagram will consider them important and put them on the top of people’s news feeds.

The social media site now also allows users to make multi-clips videos, similar to what they can do on Vine and Snapchat. It’s a great way to showcase your creativity and tell your business’s story in a way that will grab people’s attention.

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How The H-1B Visa Benefits Foreign Workers

UT Evaluators

The H-1B visa has been the most popular long-term work visa in the United States for years, and with good reason. There is a whole host of benefits that give the H-1B an edge over the other work visa categories. From its accessibility to its lengthy initial period of stay, it’s easy to see why so many foreign professionals apply to reap the H-1B visa benefits each year.

Here are the H-1B Visa Benefits Foreign Workers

The broadest benefits go to the beneficiary, or foreign worker, who receives the visa. In 2016, over 236,000 H-1B visa petitions were submitted to the USCIS. If you were wondering what causes this visa to be so popular, this is why. For H1B Visa Process Visit UT Evaluators

Broad Requirements

The first H-1B visa benefit, and perhaps the main reason for its popularity, is the broad requirements associated with qualifying for this visa. While many other working visas require the beneficiary to have a managerial position, a master’s degree, or an investment of thousands of dollars, the H-1B simply

requires the following:

A. A bachelor’s degree

B. A job offer from a U.S. company for a specialty position that requires your bachelor’s degree.

Of course, finding an employer that has a job opening available for a position related to your educational background may not be simple, but these requirements are much easier to fulfill than the requirements for visas such as E-2, L-1, and O visa classifications.

However, depending on your situation, another work visa may be a more viable option for you. For example, if you are an entrepreneur that has significant capital but does not have a bachelor’s degree, the E-2 visa may be a better fit for your case. Speak with your immigration attorney to learn your options.

Duration of Stay

Another benefit of the H-1B visa is the amount of time you are initially granted when you receive your visa. In contrast to some of the other visas such as B-1, which grants you six months, and the J-1, which can sometimes grant you as little as one year, the H-1B allows holders to stay for three years initially and can easily be extended.

Portability

Unlike the rigid regulations surrounding some other work-related visas, the H-1B gives holders the ability to port their status from one employer to another during their stay. It also allows them to work part-time and for multiple employers at the same time. For more details on H1B Visa  check Lanetalab

Anyone Can Apply

One of the biggest H-1B benefits is that foreign professionals from all over the world can apply. While the E-2 visa can only be obtained by people from treaty countries and the TN is reserved for Canadians and Mexicans, the H-1B is open to nationals and citizens of any country.

Spouses and Dependents

Fortunately, you can bring your spouse and children over as dependents under the H4 visa. Their stay will be as long as the principle holder and extensions can be acquired for each H-4. Additionally, H-4 holders can now work in the U.S. after obtaining Employment Authorization Documents.

Dual Intent

Unlike many other work visa classifications, one of the H-1B’s many benefits is the fact that it is considered to be a “dual intent” visa. This means that you can pursue legal permanent residency while under H-1B nonimmigrant status. This is a large advantage over some other visas such as the TN and J-1 classifications.

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How To Manage Your Online Reputation

SEO Company in Hyderabad

Now that we have explored online reviews quite thoroughly, let us learn how we can manage our online reputation.

Firstly, a business with very few reviews online is going to be something of an unknown quantity. More risk-avoidant customers may not notice your business if it doesn’t have enough reviews. Small Business Trends reports that having at least 50 reviews creates a conversion rate of 4.6%.

Since a plurality of people surveyed only read about 4-6 reviews in all before trusting a business, according to Invespcro, if customers read that many reviews and see a good overall rating, they are much more likely to buy from you than if you only have 6 reviews in total, even if your rating in the actual reviews is very good. For Digital Marketing Agency Check Vivid Digital

Stated another way, it may, in some customers’ eyes look better to have an average of 4.2 stars as rated by 50 people, than an average of 4.6 stars rated by 15 people. Searching “Social Buzzing Reviews” will show you a page of a social media company Marlow with an average of 4.9 stars rated by 7,150 people.

If you don’t have enough reviews written about your business, it will help you to encourage staff who interact directly with customers to encourage those customers to leave a review.

Customers who display obvious happiness at the service are probably the best ones to ask. It is best to leave this task up to staff who are well trained and skilled in customer service. For Best web design company check Vivid Design Consultancy.

A single negative review, on average, ends up costing your business 30 customers, and can only be counteracted by 5 positive reviews. If you find a negative review about your business, the best thing you can do is to respond gently and courteously, and if necessary, correct any direct inaccuracies.

You may not end up being able to satisfy an angry reviewer, but other people visiting the site will see that you have made the effort to reach out to the dissatisfied customer, which helps to reinforce your brand as having good customer service.

Small Business Trends reports that a third of upset customers actually end up deleting their negative review if a business responded. This teaches us something very important about human nature – no one likes to be ignored. To know more details on SEO Services visit Quisicilia.

Further, just under a fifth of people who left negative reviews went on to become regular customers. This indicates that, wherever possible, businesses should improve their customer service to the point that people do

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Some Of The Tactics You Should Know For Using Social Media

Vivid Digital

When it comes to social media, many small business owners are unsure of what to do and when to do it. This often leads to frustration and can leave a business owner ready to throw in the towel and give up. Succeeding in social media can be difficult, but it is not impossible. It just takes the right tactics and the ability to use them properly.

As the only digital marketing agency Chester small business owners turn to for results, Vivid Digital has created this list of the top 5 social media tactics you should be using right now. For Best website design in Hyderabad visit Vivid Design Consultants.

Let’s take a look:

Providing Customer Service Through Social Media

Did you know that 67% of consumers use social media for customer service? It gets even better: 66% stopped doing business with a company because they weren’t happy with their social customer service. And 67% of consumers use social media for customer service.

This means that your business should focus on providing friendly and helpful customer service through your social media pages.

Using Cover Photos for Visual Promotion

Social media profiles are highly visual. But the one thing that customers notice first is the cover photo. Use your cover photo to promote your regular content, an event or webinars, discounts that you offer or anything else that might be a change from the same old cover photo that many businesses add to their pages and never change. Digital Marketing Company in Hyderabad visit Vivid Digital

Engaging Employees

Social media platforms offer a great opportunity for organizations to engage their employees in a social media marketing campaign.

If all of your employees took part in a promotional campaign and shared your business’ content with just 100 of their friends, you will have tapped into a much larger audience than ever expected with very little effort on your part. This is organic social media connections that are better than paid.

Surveying the Audience in Real Time

Why post surveys on your social media pages?

A. Surveys let them get info about the audience’s perception of the products or services

B. It’s easy for an organization to conduct a survey

C. The info a survey provides lets the organization make informed decisions

D. The good news is that surveys and survey requests are no longer limited to email. Companies can now survey their audience in real time via social media.

E. That means that a business can get instant feedback with a simple poll that asks a critical question.

Combining Paid and Organic Marketing Strategies

Not only is social media advertising much cheaper than all the old methods, but it’s also more targeted, and therefore more effective. Reddit, Facebook LinkedIn, Twitter, Instagram, and Pinterest all have advanced, easy to use advertising platforms that enable companies to reach the right target audience. When using paid ads, be sure to combine them with organic, free marketing strategies to ensure success.

To learn more about how you can increase the effectiveness of your social media strategy, contact the marketing agency Chester business owners use most, Vivid Digital. We will help you create a social media strategy that will help your business succeed online.

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How Video Marketing Is One Of The Fastest Growing Forms Of Advertising

SEO Company in Hyderabad

It is a fact that video marketing is one of the fastest growing forms of advertising, partly due to the high degree of engagement with users.

Thanks to faster internet connections and the proliferation of mobile devices, video content is more accessible to regular internet users, including in most developing countries.

Marketing efforts for this platform can be more refined with the use of explainer videos. A good explainer video should give people a run-down of the products and services. For Digital Marketing Services Check Vivid Digital

Compared to text- and image-based marketing messages, videos are time consuming and more expensive to produce. So, it is important for businesses to produce the most effective videos that will reach their customers and provide them important information they need.

Here are just some of the benefits that businesses can get from creating good explainer videos:

Explainer videos are concise:

Because these videos provide information about a specific topic, they can be made very concise. In the shortest time possible, explainer videos can provide the maximum amount of information and with a good explainer video being only a few minutes long, customers won’t bail out too early.

Explainer videos offer a solution to the problem:

Video content can be made relevant all the time, by providing the latest possible information. Explainer videos are incredibly valuable for customers, because they offer direct information and solutions their problems. For more details Visit SEO Company London.

Although solutions can be relayed through text-based posts and infographics, video content is definitely more powerful.

Explainer videos ensure creativity:

When creating explainer videos, marketers have a huge canvass for creativity. They can insert fresh jokes, catchy music and attractive animations into the script. The goal should be to give the audience a memorable experience when watching these videos.

Good explainer videos delight and surprise people and if marketers deliver the same effects regularly, the experience will stick with the audience indefinitely.

Explainer videos are accessible anywhere:

Explainer videos can be uploaded to Facebook, YouTube, Instagram and other popular social media platforms. Videos can be embedded to e-commerce websites and blogs.

Marketers can also incorporate these videos in presentations, trade shows and various marketing events. Good explainer videos are brief, but always easily transfer crucial information. Check for SEO Services in icassp2003

If your business needs solid digital marketing advice from the leading digital agency Chester businesses use most, check the Vivid SEO positive reviews and decide if our team is right for your business, then call us today.

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Getting Better SEO Results Using Images

ieso2013.in

1. Naming The Images

Every image has default file name that the camera usually allocates (IMG XXX). But always ensure that it has been renamed keeping in mind the key word. It is important that the label contains the keyword since it gets identified by algorithm during the SEO. The search engine will crawl and find the images with this file name and hence image optimization is crucial.

2. Doing Justice To ALT Tag

While using images in the articles, it is also essential to add the alt attributes and title tags since they enhance the signal for search engine spiders and helps the content to be found easily.

The alt tag helps to label what is on the image. These words are picked up by the search engine and help to identify what is on the image.Alt attribute helps to boost the SEO of the pageand helps to get the website better ranking.

Lot of e-commerce and shopping websites use this mechanism to ensure that the image also shows up when someone searches for a similar item. For more details click SEO Company in London

3. Using Comprehensive Visuals

If you are trying to sell a mobile phone inevitably you would like to display multiple images of the same product. This gives the visitor a complete idea of the look and may help with the decision making. Here the images would each contain a different alt tag with indicating if its front view, side view or rear view. Hence all these images would show up on the search page. Different descriptions would be used to ensure that multiple images show up.

4. Loading Speed

The loading speed of a site shouldn’t be compromised just because a massive image is used. The size of the image must enable the loading to be quick. It would be a loss if the image is causing a delay which results in people exiting the website

5. Unnecessary images

Images which contribute to overall aesthetic and looks but not really in terms of value shouldn’t be used in HTML. They should be restricted to being present only on the CSS and an empty alt attribute can be used to ensure that this content is skipped by the reader.For SEO Services check bioinformatica.in  

Nielsen actually wrote back in 1997: “Elements that enhance scanning include headings, large type, bold text, highlighted text, bulleted lists, graphics, captions, topic sentences, and tables of contents.”

Not all images necessarily need captions. Some images are there for no specific purpose. However it is essential to ensure that we treat this from the perspective of the reader and not merely the SEO aspect. If it is something that may keep the reader engaged and manages to draw their attention then it could be retained.

Other elements such as alignment and image size (not to be mistaken with file size) are also essential to successful use of images. Caution needs to be maintained to sync the choice of images with the overall flow of content. Elements of humor and drama can be used but not at the cost of damaging the overall feel and intentions of the content.