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Some Of The Tactics You Should Know For Using Social Media

Vivid Digital

When it comes to social media, many small business owners are unsure of what to do and when to do it. This often leads to frustration and can leave a business owner ready to throw in the towel and give up. Succeeding in social media can be difficult, but it is not impossible. It just takes the right tactics and the ability to use them properly.

As the only digital marketing agency Chester small business owners turn to for results, Vivid Digital has created this list of the top 5 social media tactics you should be using right now. For Best website design in Hyderabad visit Vivid Design Consultants.

Let’s take a look:

Providing Customer Service Through Social Media

Did you know that 67% of consumers use social media for customer service? It gets even better: 66% stopped doing business with a company because they weren’t happy with their social customer service. And 67% of consumers use social media for customer service.

This means that your business should focus on providing friendly and helpful customer service through your social media pages.

Using Cover Photos for Visual Promotion

Social media profiles are highly visual. But the one thing that customers notice first is the cover photo. Use your cover photo to promote your regular content, an event or webinars, discounts that you offer or anything else that might be a change from the same old cover photo that many businesses add to their pages and never change. Digital Marketing Company in Hyderabad visit Vivid Digital

Engaging Employees

Social media platforms offer a great opportunity for organizations to engage their employees in a social media marketing campaign.

If all of your employees took part in a promotional campaign and shared your business’ content with just 100 of their friends, you will have tapped into a much larger audience than ever expected with very little effort on your part. This is organic social media connections that are better than paid.

Surveying the Audience in Real Time

Why post surveys on your social media pages?

A. Surveys let them get info about the audience’s perception of the products or services

B. It’s easy for an organization to conduct a survey

C. The info a survey provides lets the organization make informed decisions

D. The good news is that surveys and survey requests are no longer limited to email. Companies can now survey their audience in real time via social media.

E. That means that a business can get instant feedback with a simple poll that asks a critical question.

Combining Paid and Organic Marketing Strategies

Not only is social media advertising much cheaper than all the old methods, but it’s also more targeted, and therefore more effective. Reddit, Facebook LinkedIn, Twitter, Instagram, and Pinterest all have advanced, easy to use advertising platforms that enable companies to reach the right target audience. When using paid ads, be sure to combine them with organic, free marketing strategies to ensure success.

To learn more about how you can increase the effectiveness of your social media strategy, contact the marketing agency Chester business owners use most, Vivid Digital. We will help you create a social media strategy that will help your business succeed online.

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How Video Marketing Is One Of The Fastest Growing Forms Of Advertising

SEO Company in Hyderabad

It is a fact that video marketing is one of the fastest growing forms of advertising, partly due to the high degree of engagement with users.

Thanks to faster internet connections and the proliferation of mobile devices, video content is more accessible to regular internet users, including in most developing countries.

Marketing efforts for this platform can be more refined with the use of explainer videos. A good explainer video should give people a run-down of the products and services. For Digital Marketing Services Check Vivid Digital

Compared to text- and image-based marketing messages, videos are time consuming and more expensive to produce. So, it is important for businesses to produce the most effective videos that will reach their customers and provide them important information they need.

Here are just some of the benefits that businesses can get from creating good explainer videos:

Explainer videos are concise:

Because these videos provide information about a specific topic, they can be made very concise. In the shortest time possible, explainer videos can provide the maximum amount of information and with a good explainer video being only a few minutes long, customers won’t bail out too early.

Explainer videos offer a solution to the problem:

Video content can be made relevant all the time, by providing the latest possible information. Explainer videos are incredibly valuable for customers, because they offer direct information and solutions their problems. For more details Visit SEO Company London.

Although solutions can be relayed through text-based posts and infographics, video content is definitely more powerful.

Explainer videos ensure creativity:

When creating explainer videos, marketers have a huge canvass for creativity. They can insert fresh jokes, catchy music and attractive animations into the script. The goal should be to give the audience a memorable experience when watching these videos.

Good explainer videos delight and surprise people and if marketers deliver the same effects regularly, the experience will stick with the audience indefinitely.

Explainer videos are accessible anywhere:

Explainer videos can be uploaded to Facebook, YouTube, Instagram and other popular social media platforms. Videos can be embedded to e-commerce websites and blogs.

Marketers can also incorporate these videos in presentations, trade shows and various marketing events. Good explainer videos are brief, but always easily transfer crucial information. Check for SEO Services in icassp2003

If your business needs solid digital marketing advice from the leading digital agency Chester businesses use most, check the Vivid SEO positive reviews and decide if our team is right for your business, then call us today.

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Nissan Micra Active Performance & Test drive

Nissan Micra Active Overview

Nissan launched the fourth generation Micra in India in 2010 as soon as it was launched globally. It was positioned in the premium hatchback segment. The first generation of the hatchback was launched in October 1982 and was designed by Naganori Ito. While the facelifted version of the fourth generation car was released in 2013.

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When the new car was launched, the Japanese manufacturer continued to sell the pre-facelift model after modifying it a little bit. It is now being offered in a lower spec and is called the Micra Active while the Micra still continues to be offered as a premium unit.The Nissan Micra Active that we are talking about is being offered with only a 1.2 litre petrol engine. This engine is larger than some of its competitors though. A diesel engine is not available. The engine is paired to a manual transmission. Nissan has not offered an automatic transmission. Check for Car Loan Interest calculator  in Fincarz.

Nissan Micra Active Design

It has a trendy appearance and stands out with numerous other elements, which define its overall appeal. All the variants of this series are offered with bumpers in body color at the front as well to its rear too. Whereas the front bumper is very sporty as well as curvy and adds to the already stylish hatch. There is a large air dam in the center, which helps in air intake that aids in engine cooling. Its front windscreen is quite broad and is fitted with a couple of intermittent wipers.

Its headlight cluster is equipped with halogen lamps along with side turn indicators as well. In the XV and XV Safety trims, the external rear view mirrors as well as outside door handles are painted in body color, while the other trims have them in black color. Additionally, its neatly carved out wheel arches are covered with full wheel covers, which are offered to the top two variants. The outside rear view mirrors are fitted on both the sides in all the trims except for the base, XE trim. Coming to its rear end, there is a license plate console, a company’s logo in the center, a large windscreen and the regular variant badging as well.

Nissan Micra Active Cabin

Inside, the lines and cabin design of the 2017 Nissan Micra Active have been left unchanged. However, to make it look upmarket, Nissan has opted for an all-black dashboard with premium piano-black finish. The steering wheel is all-new and now houses controls to operate Bluetooth telephone and entertainment options. Additionally, it comes equipped with a 2-DIN audio system with Bluetooth, aux-in and USB connectivity and rain-sensing wipers along with automatic headlights.

The top-of-the-line XV Safety trim comes with height-adjustment feature as well. The 2017 Micra Active also comes with speed sensing door locks that automatically lock the doors when the vehicle crosses 10kmph. In terms of safety, the Nissan Micra comes with driver airbag as standard while the top-end XV Safety comes with both driver and passenger airbags. In addition, it features engine immobiliser and ABS with EBD.

Nissan Micra Active Engine

The Active model is launched only with Petrol engine, with four variants being offered. The 1.2-litre, 1198cc, Dual Over Head Cam Shaft (DOHC) based engine has the capacity to generate about 66.64bhp of maximum power at 5000rpm and 104Nm of peak torque output at 4000rpm and is mated with a smooth and efficient 5-speed manual gear box transmission. This new hatch is a clever amalgamation of superior technology with a quirky design and advanced features. Check for Micra Active in igc2016

The line-up starts from the base version – Nissan Micra Active XE that comes with basal features. It has body-oloured bumpers, power steering, a manual AC unit, an engine immobilizer, a key remove warning indicator and many others. It is incredibly cost-efficient at 3.50 L. The next variant – Nissan Micra Active XL is endowed with better comfort features like rear headrest, assist grips, a 12V power outlet, central door locking, speed sensing auto door locks, front power windows and many other such functions. It has the same 3-cylinder, 1.2-litre petrol engine that produces a displacing capacity of about 1198cc.

This engine has ability to churn out a maximum 66.64bhp at 5250rpm and yields a torque of about 104Nm at 4000rpm. The mid-level variant – Nissan Micra Active XV houses most of the high-end features that include an electric power assisted rack and pinion steering system, manual air conditioner, a 2-DIN audio system, which is integrated with an FM/AM player and supports USB as well as has an aux-in port. It also has internally adjustable wing mirrors, front and rear power windows, a 12V power outlet and many more such exciting features. Priced at 4.39 L, it is a very enthralling buy. The top-end Micra Active is the XV S that comes with plush comfort and safety features. It is integrated with Anti-lock Braking System (ABS) with electronic Brake Force Distribution and Brake Assist mechanisms.

Driver and front passenger air bags and driver seat belt warning indicator upscale the safety of this hatchback. Its features include an advanced power steering system, air conditioner, power windows, luggage lamp, front and rear speakers, adjustable rear seat head rest and more. Its new sports bumper in body colour is the perfect blend of aerodynamics and style. Full wheel covers and body-coloured wing mirrors and door handles enhance the visual appeal of Micra Active.

Nissan Micra Active Driving

This is one of the most significant aspect in any vehicle. Its front wheels are fitted with ventilated disc brakes, whereas the rear wheels are fixed with a set of standard drum brakes. The suspension system is well equipped as well with the front axle getting a McPherson strut, while the rear axle is fixed with a torsion beam. It is integrated with an electric power assisted steering wheel, which is based on rack and pinion steering type.

It has a minimum turning radius of 4.65 metres, which is good enough. For the top end variant, the XV Safety, an advanced braking mechanism is equipped, which consists of an anti-lock braking system with an electronic brake-force distribution and this is additionally supported with a brake assist as well. This helps the driver immensely for gaining control over the vehicle.  For price details on Nissan Cars in Ahmedabad check AutoZhop

Nissan Micra Active Safety

Safety equipment on the Micra Active include driver airbag standard across line-up. Other features like passenger airbag, ABS with EBD & brake assist and driver seat belt warning indicator are available only on the top-spec variant. Centre door locking, speed sensing auto door locking, speed sensing auto door lock etc.

Nissan Micra Active Price in Jaipur 

Nissan Micra Active On-Road Price in Jaipur ranges from 6,03,992 to 6,46,253 for variants Micra Active XL and Micra Active XV respectively. Nissan Micra Active is available in 2 variants and 6 colours. Below are details of Nissan Micra Active variants price in Jaipur. Check for Micra Active in Jaipur at Carzprice.

Nissan Micra Active Summing Up

Nissan’s Micra Active has superior all-round visibility that is slightly marred by the thick C-pillar. It has bulbous outcrops flanking the bonnet and this makes it a rarity among modern cars where the bonnet is almost never visible and this makes parking in tight spots extremely easy. Micra Active lives up to its tagline ‘drive easy, live better’.

Active’s front seats are quite comfortable but the same can’t be said about the rear bench. Though legroom is adequate, the seats severely lack thigh support, and that makes it the car with the least comfortable rear bench and not the best one to be chauffeur-driven in. Surprisingly, its competitor

 

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Datsun GO Performance & Test Drive

Datsun GO Overview

Datsun GO has received an update after a gap of four years. Changes to the hatchback have been made on the cosmetic front and it gets additional features that make it a better package altogether. In addition, the car maker has added new colour options to the carline. Styling changes have been made to the five-seat layout cabin; it now comes layered with a premium instrument cluster, sporty bolster cushioning and a host of other bits. Packed with the above changes, the Datsun GO price in India is pegged competitively. Apply car loan for Datsun GO.

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Datsun GO Design

The one thing that you immediately notice about the 2018 GO is that the car now looks a whole lot better than before. It’s not a distinctive change, but just enough to make you appreciate it a little more. The grille is now bigger than before and, along with the strong creases on the bonnet, the car looks more imposing. The headlamps too have been refreshed but continue to feature conventional bulbs. Complementing this look is the new bumper which features a lot of sharp creases towards the sides. It also houses new vertically stacked LED DRLs, which is further highlighted by the black surrounds.

From the side, the GO looks almost identical to the previous version. However, there are a few minor changes to make the styling easier on the eyes. The ORVMs now get a body-coloured casing, while the wheels are now dual-tone diamond-cut alloys. Not just that, they are bigger and wider – 165/70 R14 when compared to the older 155/70 R13 wheels – and look even better.

The Datsun GO now looks better from the rear as well. The creases on the bumper towards the edges help accentuate the width of the car. The bottom crease of the bumper, which looks like a lip extension, is a neat touch. Additionally, you also get a rear windscreen washer and wiper as well.Overall, there is a definite improvement in the way the GO looks. The updates make the car appear more premium and offer more universal appeal.

Datsun GO Cabin

It’s the interior of the Go that truly impresses. Yes, there’s no getting away from the fact that Datsun has built the Go with a stiff price target in mind; things like not having a lid for the glovebox, or not having passenger side power window operation on the driver’s side make this quite obvious. As does the fact that there’s no internal adjustment for the ORVMs even in the top of the line variant or the fact that the rear seat belts don’t use an inertia reel. The latter, by the way, is very inconvenient.

But, the fit and finish in the cabin, the quality of plastic and the operability of switches and dials be it for the light or wiper stalks or the air conditioning or even the windows, is well executed. In these areas, the Datsun Go just doesn’t feel like a car built to such a tight price target. The cabin feels airy as well thanks to the light coloured plastic and large glass area. It’s got decent storage areas too, does the Go. The door pockets can hold a bottle and a few thinner items, the open glovebox has usable space as well and then there’s storage under and to the right of the steering wheel. What the Datsun Go doesn’t get are cup holders, which to us is an oversight. Also Read: 10 facts about Datsun Go

The seats meanwhile are a mixed bag. The ones at the front offer good thigh support but the backrest is just too thin; so thin in fact that if one were to lean on the backrest a bit too much, the seat’s internals will be felt. The driving position meanwhile could have been fantastic, if it wasn’t for that backrest again. The steering and gear shifter location feels natural, the floor pedals are well spaced and the seat bottom is a good length and is well located in terms of height as well. But, no matter how one positions the backrest, it’s near impossible to find a truly comfortable driving position. Check for Datsun GO in ieso2013

And a good driving position contributes significantly towards making a car easy to drive. As does visibility. And on the Datsun Go, thankfully, the visibility isn’t a cause for concern, especially over the hood or via the ORVMs. Shorter people might still find it difficult to see the car’s edges but overall the Go doesn’t make for a taxing drive. The light steering and clutch operation help too, as does the progressive travel of the latter. The brakes for first time users is set up well too; these have potent bite, but the bite is progressive and feel from the brakes, positive.

Datsun GO Gearbox

The Datsun GO is powered by the same engine as before i.e. the 1.2-litre, 3-cylinder petrol unit which produces 68PS and 104Nm of torque. However, Datsun’s engineers have made revisions to the gear ratios of the 5-speed manual box, which could have been done to manage the higher kerb weight. As a result, the car still feels peppy, with the engine pulling strongly from 2000rpm onwards. Datsun claims the GO can complete the 0-100kmph run in just 13.3 seconds. Rest assured, we’ll soon put the car through a thorough road test and verify these figures.

However, what’s been affected by the few extra kilos is the drivability. While it’ll still pick up from 30kmph in fourth gear without the engine knocking, you will have to wait a bit for the speeds to climb. This becomes apparent when the car is running on a full load, forcing you to provide a heavy throttle input to get going. Out on the highway, the car settles at triple speeds with ease but runs out of breath soon after, asking you to plan your overtakes in advance. At 19.83kmpl, the claimed fuel efficiency is now slightly lower than before. For more details on Datsun cars in Hyderabad visit Autozhop.

Datsun GO Driving

The Datsun GO gets a 10mm bump in ground clearance (now 180mm) thanks to the larger 14-inch wheels. This has also lead to a slightly different suspension setup, which, in this case, is better than before. The suspension takes on speed breakers and undulations with ease, cushions you well. This characteristic is even retained at higher speeds, as the car remains stable over broken roads and bad patches. What’s even more impressive is that the car is quick to settle down after hitting a pothole or bump. At triple digit speeds, though, it does feel a bit bouncy, but that’s something which is common across this category of cars.

Although engine noise is better insulated than before, the floorboard insulation still feels lacking as even the smallest pebble hit makes a sharp noise inside the cabin. Overall, the NVH levels have been improved to a point where it is now acceptable. As far as handling is concerned, it’s a car best suited for city use. The steering is light and lets you make quick turns or u-turns in traffic. However, the feedback from the unit feels a bit vague at high speeds and sudden lane changes doesn’t inspire much confidence. A slightly heavier steering would have gone a long way to help with that.

Datsun GO Safety

The Datsun GO features safety bits such as driver side airbag, co-passenger airbag, ABS with EBD and brake assist, rear parking sensors, central locking and driver seatbelt warning as standard across the line-up. It additionally comes with rear washer, rear defogger and rear wiper. Braking power on the entry-level hatchback is derived from disc front brakes and rear drum units.

Datsun GO Cost in Jaipur

Datsun Go On-Road Price in Jaipur ranges from 3,69,857 to 4,82,749 for variants Go D and Go T Optional respectively. Datsun Go is available in 5 variants and 6 colours. Below are details of Datsun Go variants price in Jaipur. Check for GO price in Jaipur at Carzprice.

Datsun GO Summing Up

The Datsun GO 2018 facelift gets styling changes on the outside as well as inside. Datsun has also packed additional features such as a 7.0-inch touchscreen infotainment unit, which is a segment-first feature. Overall, it is a better package than the pre-facelift version.Overall then, the Datsun Go as an entry-level car does very well. But, then it had too. Taking on the most successful brand in the country is no easy task. The Go is more spacious, more comfortable and more upmarket in look and feel. And, it’s not far behind in the fuel efficiency or price stakes either. Now, the challenge is to build customer confidence to actually draw them away from a well entrenched, house-hold brand that is Maruti Suzuki.

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Honda City Facelift Review & First Drive

Honda City Overview

The City is one of the most popular and successful models for Honda Cars India. In fact, the Japanese car manufacturer debuted the fourth-generation City in India, highlighting the country’s importance in the company’s global plans. Launched in 2014, Honda has sold over 2.4 lakh units of the fourth-generation City in India.

 Check for Honda City On Road Price in Jaipur

The City was once a benchmark in the C-segment for its sophisticated design and features, but Honda’s applecart was disrupted with the launch of the Maruti Suzuki Ciaz, as its long feature list paired with company’s brand trust made it a more appealing product. Additionally, Hyundai is also gearing up to launch the new-generation Verna which is another strong rival of the City. To make sure the sedan remains in the game, Honda has given the City a midlife update and made it more kitted. So what’s new in the Honda City facelift? We tell you in our first drive review. Request a test drive for Honda City in Hyderabad at Tryaldrive.

Honda City Exterior & Look

Quite a bit actually, but let’s start with the exteriors. Aesthetically, the City still looks similar to the pre-facelift model, albeit with a sleeker front end. The arrow-shot design theme is retained. The front grille now features a slimmer chrome grille with a honeycomb mesh in the background.

The Honda City now features an all-LED lighting system. The headlamps are all LED, so are the DRLs and tail lamps. In addition, the all-LED treatment is reserved for the top-of-the-line ZX variants only although, the VX does get LED headlamps and fog lamps. Even the fog lamps and all interior lights including the front and rear reading lamps, and the rear number plate illumination are all powered by LED technology.

It also gets new diamond-cut alloy wheels which have been upsized to 16inches, though, these are also available on the ZX variants only as the lower models make do with 15-inch wheels. Ironically though, unlike most cars, the facelift looks most distinctive from the rear. The all-LED tail lamps feature a clear distinction between the red and clear section. It also gets a new spoiler with integrated brake lamp and honeycomb inserts in the redesigned rear bumper as well.

Honda City Interior & Comfort

Well, inside, Honda has decided to stick with its tried and tested, all-plastic beige-black layout and the cabin will be familiar to previous City owners. Notable changes though include a telescopic- and tilt-adjustable steering which was missing before and should be a boon for taller drivers. Also new is the auto-dimming rear-view mirror which is also frameless and a single touch-operated sunroof has also been added. These features too are available on the higher variants only. The rest, though, is pretty similar. You still get the touch-operated controls of the automatic climate control and the instrument cluster too is pretty similar, albeit with a small update: it now features a white backlight compared to the cool blue lighting in the older car. The start/stop button is also backlit.

Lastly, Honda has also equipped the City with automatic headlamps and rain-sensing wipers to keep up with the competition. The space inside is ample and the rear can still seat three people in comfort. The kneeroom is adequate and you now also get height-adjustable rear headrests. But anyone over six feet will feel the headroom constraint. Also, the middle ‘seat’ can prove to be uncomfortable on long hauls. Though the cabin of the facelift is quintessentially City and looks as classy as before, the quality of plastics used could have been better. The plastics on the dash and door panels feel rather crude especially when compared to its chief rivals, the Maruti Suzuki Ciaz and the Hyundai Verna. Both cars make use of hard plastic panels but yet make them feel premium. Though Honda claims the panel above the glove box to be of soft-touch material but it doesn’t feel as premium as it promises.

Oh no, we haven’t even gotten to the party piece yet, which is the new 7.0inch infotainment system called Digipad. This new infotainment system has been developed in-house by Honda’s R&D and is based on the Android platform and is quite user-friendly. The new system features Mirror Link technology along with WiFi connectivity. Although, your phone needs to support Mirror Link, if you want to connect your Android phone to the Digipad. In addition, it can only run apps specific to Mirror Link, which tends to limit the system’s functionality. In addition, the WiFi can only be accessed by a USB dongle which needs to be bought separately. Also, it uses the data from your phone to enable you to access the browser on the system. You do however get two USB ports so the Mirror Link and WiFi can be connected simultaneously.Check for Honda City  in ieso2013.in

The Digipad also features a seamless navigation system which is powered by MapMyIndia. The system uses SD card-based maps for navigation and you can also receive live traffic updates if you’re connected to WiFi. You also get an additional SD card slot for playing media, 1.5GB of added internal memory, and even an HDMI port to stream videos from your phone to the screen. Our only gripes with the system however are that it looks like an aftermarket fitment and it doesn’t come with either Apple CarPlay or Android Auto. The former feature already exists on the Ciaz whereas both will soon feature on the Verna.

Honda City Engine & Gearbox

All the changes and updates on the 2017 Honda City are primarily related to the exterior and the interior, while the powertrain options remain unchanged. Honda continues to offer the City with 1.5-litre petrol and diesel engines. We did expect Honda to update the power and numbers of both the motors similar to that of the BR-V, but that has not happened. The 1.5-litre petrol continues to make 117PS/145Nm, whereas the diesel puts out 99PS/200Nm. The petrol motor is offered with a 5-speed manual transmission while it is also offered with a CVT as an optional unit. Honda claims that City MT delivers an overall efficiency of 17.4kmpl while the CVT offers 18kmpl. The diesel, on the other hand, gets a 6-speed manual transmission as standard and delivers a claimed efficiency of 25.6kmpl.

For our first drive on the 2017 Honda City, we had the 1.5-litre diesel. It might read odd but the diesel clatter in a Honda is something that I have still not accepted whole-heartedly. Anyways, the wide-spread torque continues to be the highlight of the diesel motor. Be it driving in bumper-to-bumper traffic or cruising on highways, the motor doesn’t feel out of breath as the turbo lag is minimal. Soon after we dodged the city traffic and entered well-paved highway, it didn’t take much effort for the motor to reach higher speeds. And helping the motor deliver its best is the smooth 6-speed manual transmission which again was a saviour in traffic-clad areas. However, City’s other rivals likes the Skoda Rapid and the Volkswagen Vento get a diesel automatic as well which could have been an impressive addition in the City’s model line-up.

Honda City Ride & Handling

The sixth generation City was an able handler and so is this one. The electric power steering weighs up beautifully as you speed up although, feedback is a little lacking. What stays as it is and impressive at that is the ride quality. I have had the opportunity to drive all the variants of the City that have been launched in India and I can cross my heart and say that all of them had a measured ride quality. Neither bone-jarringly stiff nor overtly soft. Take it around a corner with gusto and the car responds positively. There is decent enough grip from the Bridgestone Ecopia tyres which will keep you entertained.

Honda City Braking & Safety

Thankfully, more and more manufacturers are taking safety seriously nowadays and so is Honda. The City facelift gets dual airbags and Anti-lock brakes along with electronic brake-force distribution as a standard fitment. Adding to standard list of equipment are the ISOFIX mounts for child seats. The top ZX trim gets six airbags which include side and curtain airbags, which is a great offering, in our opinion.

Honda City Cost in Chennai

Honda City On-Road Price in Chennai ranges from 9,90,434 to 16,77,226 for variants City S MT Petrol and City Zx MT Diesel Anniversary Edition respectively. Honda City is available in 13 variants and 5 colours. Below are details of Honda City variants price in Chennai. Check for City price in Chennai at Carzprice.

Honda City Summing Up

Well, that is a question that has become quite tricky to answer. Where the City was known to set benchmarks in its segment, it is clear that it is now attempting to catch up with the competition. Yes, the updates are considerable but they haven’t radically changed the package, something the City really needs. Most of the features it is getting now are already present on its rivals, and even on some cars in the segment below. Plus, the Ciaz is due for an update and an all new Verna is being readied too but, the new-gen City will not be making an appearance before 2019. So, the City does share an equal footing with its rivals with the new facelift but that positioning might be short lived.

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Getting Better SEO Results Using Images

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1. Naming The Images

Every image has default file name that the camera usually allocates (IMG XXX). But always ensure that it has been renamed keeping in mind the key word. It is important that the label contains the keyword since it gets identified by algorithm during the SEO. The search engine will crawl and find the images with this file name and hence image optimization is crucial.

2. Doing Justice To ALT Tag

While using images in the articles, it is also essential to add the alt attributes and title tags since they enhance the signal for search engine spiders and helps the content to be found easily.

The alt tag helps to label what is on the image. These words are picked up by the search engine and help to identify what is on the image.Alt attribute helps to boost the SEO of the pageand helps to get the website better ranking.

Lot of e-commerce and shopping websites use this mechanism to ensure that the image also shows up when someone searches for a similar item. For more details click SEO Company in London

3. Using Comprehensive Visuals

If you are trying to sell a mobile phone inevitably you would like to display multiple images of the same product. This gives the visitor a complete idea of the look and may help with the decision making. Here the images would each contain a different alt tag with indicating if its front view, side view or rear view. Hence all these images would show up on the search page. Different descriptions would be used to ensure that multiple images show up.

4. Loading Speed

The loading speed of a site shouldn’t be compromised just because a massive image is used. The size of the image must enable the loading to be quick. It would be a loss if the image is causing a delay which results in people exiting the website

5. Unnecessary images

Images which contribute to overall aesthetic and looks but not really in terms of value shouldn’t be used in HTML. They should be restricted to being present only on the CSS and an empty alt attribute can be used to ensure that this content is skipped by the reader.For SEO Services check bioinformatica.in  

Nielsen actually wrote back in 1997: “Elements that enhance scanning include headings, large type, bold text, highlighted text, bulleted lists, graphics, captions, topic sentences, and tables of contents.”

Not all images necessarily need captions. Some images are there for no specific purpose. However it is essential to ensure that we treat this from the perspective of the reader and not merely the SEO aspect. If it is something that may keep the reader engaged and manages to draw their attention then it could be retained.

Other elements such as alignment and image size (not to be mistaken with file size) are also essential to successful use of images. Caution needs to be maintained to sync the choice of images with the overall flow of content. Elements of humor and drama can be used but not at the cost of damaging the overall feel and intentions of the content.

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Jeep Compass Facelift Test Drive & Overview

Jeep Compass Overview

The Jeep Compass captured the imagination of many Indians when launched. This is an SUV which looks like it means business and comes at a relatively affordable price tag amongst the premium SUVs. Carrying a legendary brand value, the Compass has been selling well since launch. So much that FCA (Fiat Chrysler Automobiles) have been working double shifts to meet the demand and are gearing up to activate the third shift at their plant in Ranjangaon, Pune. The Jeep Compass was initially launched with a diesel engine only. Recently, the deliveries of the petrol version have commenced. We review the automatic version, which comes only with the petrol engine, unfortunately. How good is this version? Is it worth buying? Read further to know more about it.Book a test drive for Compass in Hyderabad at Tryaldrive.

Check for Jeep Compass On Road Price in Kolkata

Jeep Compass Exteriors

At first glance it is easy to see what inspired the designers of the Compass – its bigger brother, the Grand Cherokee; this is especially obvious when you look at it from the front. But apart from that, the Compass has its own identity.

The Jeep Compass looks tough but also premium, sophisticatedly brawny almost. At the front, the highlights include the wide swath of black that stretches from one headlight to the other – including the modern take on Jeep’s iconic 7-slat (chrome lines) grille. The headlamps have a white element in them which help them pop out – an almost animalistic ‘eyes’ look, according to Jeep’s lead designer Mark Allen. They also contain LED guide lights, these are not DRLs – the actual DRLs actually sit on the bumper, just above the fog lamps. The clamshell hood is sculpted, with a slight power bulge in the middle, but the lines on it are not harsh – Jeep wanted the Compass to look more inviting.

The Jeep logo sits on the bonnet, just above the grille. A small horizontal slat-like grille on the painted part of the bumper helps break the huge swath between the main grille and air dam, it also directs air towards the radiator. The air dam is as wide as the main grille and taller – it adds to the muscular look at the front. A chrome lip at the bottom of the air dam adds a bit of bling.The bulk of the Compass is actually hidden well thanks to the use of a thick black cladding that goes all around the car. The Jeep-signature trapezoidal wheel arches contain the 17-inch silver alloy wheels shod with Firestone 225/60 section all-weather tyres; it feels like larger wheels could have made the Compass look even better. Surface detailing like the lines over the wheel arches, the prominent line that passes through the door handles onto the taillamps etc. make the compact SUV exciting to look at. Prominent ‘Compass’ badges are placed on both the front doors.

The crowning jewel of the design here is the chrome line that separates the contrast-painted roof from the rest of the body – this line goes all the way from one outside rearview mirror (ORVM), over the windows, swoops down under the rear windshield, up over the windows on the other side to finally end at the other ORVM. The roof line seems to flow down towards the rear, while the windowline rises up, adding a kink at the very end of the windowline and the C-pillar looks like – according to Jeep – a shark fin! The roof rails and the spoiler do not stand out too much.

At the rear, the design of the Compass becomes a bit sedate. Highlights here include the wraparound rear windshield with the chrome line running across its base, a two-part taillamps which consists of a prominent LED guide-light (mimicking the units in the headlamps), a slightly recessed number plate holder and a two part bumper with integrated fog lamps. The Jeep logo sits on a carved out recess just below the windshield, a unique touch.Look all around and the Jeep Compass feels solid, the panel gaps are consistent and the paint quality is impressive. The Jeep Compass will be offered in five colour options – Exotic Red, Brilliant Black, Minimal Grey, Vocal White and Hydro Blue (the colour of the car you see in the pictures).

Jeep Compass Interiors

The Compass’ cabin sits at a convenient height but the wide sill can prove to be bothersome during ingress-egress. Once inside, the Compass cabin can appear ordinary at first – the plain dashboard is to blame – but soon enough you’ll realise this space has a premium air about it. There’s a generous use of soft-touch materials, bits like the chunky steering feel properly expensive and even the leather seats with their contrast stitching look like they’ve been carefully crafted. Fit and finish, in general, is of a high order and most of what you touch feels built-to-last. And to our ears, the ‘clack’ from the military grade door locks is a fitting follow-up to the ‘thunk’ on door shut.

Given how well finished and upmarket the front seats look, you half expect them to come with power adjust. They don’t. Still, it’s easy to find a comfy driving position, the large seats are well cushioned and supportive, and what you also get is a fairly good view of the world outside. However, the thick A-pillar can be obtrusive at crossroads. Sitting pretty in the driver’s field of vision are the Compass’ stylish hooded instruments. The data-rich multi-information display shows everything from odo, trip and fuel economy readings to oil temperature, coolant temperature and battery voltage.

What is an eyesore, though, are the blanked-out buttons on the steering wheel. On export versions, the buttons operate cruise control, a feature that’s frustratingly been left out for India. Another irritant is the position of the driver’s audio controls on the back of the steering spokes. The buttons are not only hidden from view, but are also small and fiddly, and easy to press inadvertently. All other controls fall easy to hand and even the 7.0-inch touchscreen, that does look lost amidst its gloss black plastic surround, is within easy reach. What is also a nice inclusion is the electronic parking brake that is standard across the Compass range.For Jeeep Compass check in ieso2013.in 

At the back, space is reasonable but not abundant. There’s a good deal of legroom (a Tucson is roomier still), but headroom will be an issue for anyone taller than 6 ft and the cabin isn’t the most accommodating to sit three abreast in either. Rear passengers will also have to contend with an upright backrest and a slightly short squab. The fantastic seat cushioning does help the comfort factor and there’s a rear air con vent and USB port as well.

Each of the Compass’ doors houses a 0.5-litre bottle holder, there are two cupholders up front, two more built into the rear armrest and there’s also a usable bay under the front-centre armrest. A larger glovebox would have been welcome but the bigger need is for a dedicated bay for phones in the vicinity of the front USB, aux and 12V charging sockets.

The 438-litre boot has a wide opening and is big enough for two large suitcases. You can free up more room by folding the 60:40 split rear-seat backrests and you also have the option to adjust the boot floor height. You also get a full-size spare tyre (albeit on a steel rim) as standard that sits under the boot floor.

Jeep Compass Engine

The Jeep Compass automatic comes with a 1.4-litre MultiAir engine that produces 162bhp of power at 5,500rpm and a torque of 250Nm at 2,500 to 4,000 rpm. This unit is the same as the one on the Abarth Punto but gets a MultiAir treatment and higher power. Now, if you think that like the diesel, this will also deliver a punchy performance when floored, then you might be dissapointed, because despite the difference of only 10bhp viz-a-viz the diesel, this engine delivers its power in a much more linear fashion.

Being a turbo petrol there is a noticeable lag initially, below 2,000rpm. Once you have crossed that, the power build-up is brisk, but does not feel as powerful as the diesel. The engine also is a bit noisy when pushed hard. But none to disturb you. In fact, the note is quite sporty.The 7-speed DCT (Dual Clutch Transmission) unit is a smooth performer. The gearshifts are seamless and one can cruise easily at about 100 km/h, while the engine spins below 2,000 rpm.

There are no paddle shifters here, so in manual mode, you will have to stick to the stick!0-100km/h comes up in around 10.2 seconds. Which is not slow by any standards for this SUV. Its just that its lacks that punch and the ‘pushed back’ feel you experience in the diesel

Jeep Compass Driving

The Compass absolutely nails. We were blown away by the Compass’ ride quality when we drove the car for the first time around in Ranjangaon a few months ago. Recent sorties on the familiar roads of our test route in and around Mumbai have just cemented the initial impression that this is one of the best riding cars (not just SUVs) in India today. There is a hint of firmness at all times, so sharper surface irregularities like expansion joints do filter through, but the way the suspension dismisses potholes of all sizes is just incredible. The Compass remains unfazed by bumps even taken at speed, and this just takes the feeling of security to the next level. High-speed stability in general is top-notch, with controlled movements on long wave undulations.

And did we mention the Compass is somewhat of a driver’s car too? The steering, for one, is direct, well-weighted (the petrol’s is lighter but just as precise) and rich in feel. The Compass is happy to change direction and though it rolls, handling feels far from sloppy or top-heavy. The tyres will squeal in protest and the Compass will venture into understeer should you test its limits in the bends, but for a regular jaunt up to a hill station, it makes for a rewarding drive. That said, the front-wheel-drive petrol Compass is prone to torque steer under hard acceleration so you have to keep a firm hand on the wheel. In panic-braking scenarios, the Compass’ rear end tends to feel a bit light too. Sure, braking force is strong and the rear end won’t step out of line but you don’t get the same sure-footed feel as you would in a premium European SUV either. We also noted a fair bit of tyre noise on the concrete surface of the Mumbai-Pune Expressway.

Jeep Compass Safety

The standard safety features list on the Jeep Compass is a long one. Anti-lock braking system (ABS), Electronic brake distribution (EBD), Electronic stability control (ESP), Traction control, Hill start assist, Panic brake assist (PBA – if driver slams the brakes in an emergency, the system applies consistently more pressure to ensure maximum braking effect), Electronic brake prefill (if the system detects the driver lifting off suddenly from the accelerator, it engages the brakes slightly so that there isn’t a delay in braking performance), Electronic rollover mitigation (uses a combination of brakes, traction control and engine torque control to prevent the car from rolling over during extremely tight turns), and dual front airbags are offered on all variants. The 4×4 variants, like the one we are driving, gets six airbags in total.

Other safety systems like cornering fog lamps, rear view camera with display on the infotainment screen, rear parking sensors, manually-dimming IRVMs also add to the sense of safety. Jeep could have offered an auto-dimming mirror on the inside, the manually operated unit does stand out as a cost-cutting measure.

Jeep Compass Price in Chennai

Jeep Compass On-Road Price in Chennai ranges from 18,13,629 to 25,65,097 for variants Compass Sport 1.4 Multi AIR Petrol and Compass Limited 4X4 O 2.0 Diesel respectively. Jeep Compass is available in 10 variants and 5 colours. Below are details of Jeep Compass variants price in Chennai,. Check for Compass price in Chennai at Carzprice.

Jeep Compass Final Thought

We had high expectations for the Jeep Compass and are happy to report that it delivers the goods. If the attractive design and pricing are the hooks, the Compass’ tough build, high-quality cabin and genuinely good driving experience seal the deal. Importantly, the Compass feels like a true-blue Jeep. But it is not perfect. It’s not particularly spacious for its size, the engines can get noisy and it’s missing some features as well. The last bit should be a quick fix for Jeep and we don’t see too many people unhappy to pay more money for a feature-loaded Compass.

However, as with all models from FCA, our concerns go beyond the product. Fiat doesn’t have the best reputation in sales and aftersales, and there is some rub-off on Jeep too. Jeep is expanding its sales setup in India and is also offering a 2-year/unlimited km warranty to instil confidence in buyers, and we can only hope it delivers the right experience.For the moment, let’s give them the benefit of the doubt. As things stand, apart from pointing Jeep in the right direction, this is the best SUV today for the money.

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Auditing Backlinks In SEO

SEO Company in Hyderabad

 

A backlink audit is important to ensure that the website is running as desired. It helps you to determine if there is a threat of being penalized. This enables us to identify weak links. Following are some of the aspects provided by Vivid SEO  which need to be kept in mind while executing the backlink audit:

Quality of referring sources

The quality of the referring domains is of utmost importance (most people pay attention to link quality only) .Google also seeks the domains which are connected or deal with the same line of business. A domain referring to a business with no obvious connection will yield unsatisfactory results. For Digital Marketing Services Check Vivid Digital

Relevance of location

The links need to be related to a website either in the same region or in the vicinity of business to show legitimacy and relevance

Unnatural links- Google quality guidelines

Unnatural links violates the quality guidelines of Google. Links that are merely created for website gains are deemed unnatural by Google.

In the past Google has penalized some blog networks that have backlinks originating from them. There is an impending threat of landing in trouble if such suspect blog networks have been linked. Websites with poor quality content and content resembling spam need to be stayed away from.

Meaning less content found on directories do not help the site visitor and will result in a decline in the ranking solely due to its poor end value. The main purpose of article directories is to show an unlimited number of results. For more info click SEO Agency in London

These sites are of no value to the visitor and due to this poor quality Google demerits them. Linking sites with lack of originality will also be devalued. Backlinks linked to such content will negatively impact the ranking.

Natural links built over a period of time are ranked higher. It is harder to manipulate the search to get the ranking. Hence backlinks are significant in a search engine’s algorithm.

Over the last year, the criteria to assess the inbound links have become harder, owing to unethical practices being used by several people. These faulty pages are called link farms, and could ultimately lead to a site being banned.

Reciprocal linking is another technique being used by many users. In the previous Google update, reciprocal links were targeted by the filter. Reciprocal link exchanges had to be employed in order to boost their site’s rankings with the sheer number of inbound links.

In a link exchange, a link is placed on a website that points to another website and vice versa. Some of the inbound links are usually unaccounted for since it wasn’t relevant and thereby lowering the rank.For more information on SEO Services check midasedu.in 

The reciprocal links need to be dealt with great care. The Google patent works with the popularity of the sites being linked and also assesses if it is trustworthy. Bad company will definitely land you in trouble and it is wiser to be seen or connected to clean websites.

This can be handled by ensuring a strict quality check on the kind of sites we are being linked to. By choosing relevant sites we can steer clear of questionable SEO techniques and can surely ensure a hassle free presence.

Some of these practices may seem like a challenge. Dealing with an expert helps you stay on top of the game in the digital space.

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Features Of Virtual Phone System For Business

Virtual phone services

In Voip Phone Systems, the Voice Is Transmitted Digitally Over the Internet. with Voice Over Ip Technology, Voice, Data, Images, and Videos Can Be Transmitted Over a Single Network. the Services of Such a Telephone System Can Be Received from Any Part of the World If You Have a Pc with an Internet Connection.

in Voip Phone Systems, the Voice Is Transmitted Digitally Over the Internet. Voip Phone Systems Aid Small Businesses Reach New Heights in a Cost-Effective Manner as These Systems Do Not Require Any Expensive Equipment to Be Purchased by the User. with Hosted Ip Pbx System Implemented in Small Business Offices, the Employees Need Not Be in Their Workplace Every Time to Receive Their Calls For more info on  Virtual Phone System for Business check  Linkedphone

Proper and Clear Communication Between the Company Representatives and Customers Is the Key to the Success of Any Business Organization. Earlier, Small Businesses Were Left with Limited Options as Regards Affordable Office Communication Devices Available on the Market. But, Now with the Advent of State-Of-The-Art Ip Technology, the Situation Has Changed.

the Voip Phone Systems for Small Businesses Are Advantageous in a Number of Ways. Voip Phone Systems Aid Small Businesses Reach New Heights in a Cost-Effective Manner as These Systems Do Not Require Any Expensive Equipment to Be Purchased by the User. All the Hardware, as Well as Software, Is Maintained at the Service Provider’s Premises Itself.

the Cost of This System Is Far Less Compared to the Traditional Pbx Communication Systems. with Hosted Ip Pbx System Implemented in the Offices, the Employees Need Not Be in Their Workplace Every Time to Receive Their Calls. the Incoming Calls Can Be Redirected to the Employee’s Present Location in Real Time Through Dedicated Connections. International Calls Can Be Made at Much Lower Rates Utilizing This Technology.

the Hosted Voip Phone Systems Come with a Number of Sophisticated Features Such as Dial by Name, Dial by Extension, Auto Attendant, Virtual Receptionist, Caller ID, Call Screening, Find Me Follow Me Call Forwarding, Voicemail and Fax Mail. the Auto Attendant System Can Be Personalized to Handle the Incoming Calls in a Professional Manner with a Greeting Message.

Multiple Calls Can Be Simultaneously Answered with the Help of These Hosted Voip Pbx Systems. If Any Call Remains Unanswered,

It Will Be Automatically Redirected to a Voicemail System, Where the Callers Will Be Asked to Leave Behind Their Messages. the Users Can Have Their Voicemail Messages Sent to Their Regular Email Account as Well.

Owing to the Greater Scalability of This Device, Small Business Owners Can Add Additional Features and Extensions as They Grow

Their Business Without Making Any Further Investments. Thushealth Fitness Articles, These Advanced Voip Phone Systems for Small Businesses Are Excellent Solutions to the Rising Communication Cost.

 

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Getting Your Start Up With Digital Marketing

SEO Agency in London

Getting a startup off the ground is difficult. Between finding funding for your project, fulfilling several different roles on your own in the early stages, and getting your product out to people, there’s a lot to get done.

If your goal is to monetize your startup eventually, you are going to need a robust digital marketing plan.

Although you are not expected to know every single thing about the vertical, digital marketing for startups is one of the most important aspects of your business once you have a firm idea in place.

Here’s how to get your startup going with digital marketing.

Collect Emails

Email addresses are the digital currency of the internet, and email marketing is still a powerful tool for businesses. In fact, the Data Marketing Association found that email marketing continues to deliver strong results (a 122% ROI). For SEO Company London Check Vivid SEO

However, not every business understands how to harness the power of the email list.

Just a few tips for starters:

A. Craft a catchy subject line

B. Use language that is easy to understand

C. Avoid text walls

D. Discuss the benefits of your company

E. Optimize your email for mobile devices

If you can build an effective email list, you will see significant returns.

Get Social

Whether you run it yourself, hire a digital marketing startup, or use a freelancer, someone needs to be active on your social media profiles. Despite declining numbers in some areas, social media channels remain an important way for your business to gain exposure.

The Social Media Examiner reported that 90% of marketers feel that social media is important to their business. They also noted that 89% of marketers feel that their social media campaigns have increased exposure for their company.

A strong social media marketing can also increase traffic to your website, develop loyal customers, improve your search rankings, increase sales, and establish you as a thought leader in your industry.

Have A Plan For SEO

SEO is not a project. As long as your company is alive, you will be working on your SEO. It is one of the single most effective ways of driving organic traffic to your website. Also, it’s all free if you’re willing to put in the time and effort it takes to learn effective strategies.

It may seem like enough for you to build a beautiful website and set up social media channels. But the unfortunate reality is that people are not going to just start showing up to your website. You need to think about what kinds of keywords people are searching for in your industry and what kind of keywords will work for your company.

If you don’t have the time to find out, there are plenty of reputable digital startups out there with good prices.

Content Marketing

Maybe the most important aspect of digital marketing for startups is content marketing. If you do not already know what it is, content marketing is when a company uses original content (think blogs, videos, guides, etc.) to provide value to their customers.

The best thing about content marketing is that your readers and customers will love it since the driving force behind it is that you solve their problems and answer their questions. If you are a mechanic, for example, you could create a video about how to fix a common problem that your customers have (maybe changing spark plugs).

Get Started Now

The best time to start digital marketing for startups was five years ago. But the second best time is now! For more details on SEO Services in London Click thebigtrak.com 

It all may seem overwhelming at first. But the best thing you can do is to start producing content and marketing your services as soon as possible.

As long as you are willing to study, learn, and try new things, you will be well on your way to becoming an expert in digital marketing.